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Posts Tagged Yelp

Yelp, YouTube and Google Plus: Ignoring these three social networks will guarantee lost business

No matter how much internet marketing you’re doing, chances are you’re missing out on a lot more business for your practice because you’re not taking advantage of certain websites and social networks.  Why?  Because no one has explained to you the value of using these online tools. You can get a lot doing your SEO […]

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Posted in: building your brand, Engagement Strategies, Medical Marketing Tips

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What Does the New Yelp Mobile Review Feature Mean for Aesthetic Practices?

Yesterday, I received an email from Yelp announcing its new feature: the ability to leave reviews for a business from your smartphone. Until today, the Yelp mobile app allowed for mobile check-ins and the drafting of reviews. However, in order to officially submit the review, you had to be on a computer logged into Yelp. […]

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Posted in: new platforms, social media in the news

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You’re Losing Business if you Ignore Yelp

In medical aesthetics, Yelp is considered a 4-letter word…in every sense. Put simply, Yelp is the bane of the medical aesthetics industry. …but is it really, or have we all just heard enough horror stories from the minority to make us think that Yelp is a nightmare business killer? Either way, you can’t escape Yelp. […]

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Posted in: Environment, Events and Happenings, social media in the news

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How Negative Yelp Reviews Can Save Your Business

No…that’s not a typo.  We’re actually serious, because despite whether you want to hear customer complaints or not, they really can save your business. As business owners, we tend to take it personally when a client is dissatisfied with services rendered, even though the logical portion of our brains reminds us that we can’t please […]

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Posted in: building your brand

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SEO and Social are finally, clearly intertwined (and converging)

People are constantly changing the way that they are using the internet. In 2010, when Facebook was only a couple of years old (but had definitively vanquished MySpace), search and SEO strategies were focused on a ‘publish or perish’ paradigm. Website owners were rewarded for prodigious content production and article marketing with high search rankings. […]

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Posted in: social media in the news

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Making sure your audience sees your posts

Let’s remember the ultimate goal as we build out our social media audiences: building loyal communities that will buy more product and services, refer more new clients, and resist the temptation to buy from other vendors. In order to encourage people to buy more products and services, it’s important to know the right way to […]

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Posted in: Engagement Strategies

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Why social media is the new SEO… the future of search is social.

Months ago, Total Social Solutions published this article about the advent of Google’s new ‘Search Plus Your World’ default search platform. This was the first move by a major search engine to incorporate social media into traditional search results. Google has repeatedly stated the integration of social and search will deliver more relevant search results […]

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Posted in: Environment, new platforms

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