How Total Social Solutions Helps Plastic Surgery Practices Stand Out in a Crowded Market
You didn’t spend years mastering your surgical skills just to get lost in a sea of competitors. As a plastic surgery practice owner, you’re highly trained, deeply committed to your patients, and ready to grow. But you’re stuck. The market is saturated, and generic aesthetic and plastic surgery marketing isn’t working.
Whether you’re running a full-spectrum plastic surgery center, specializing in facial reconstruction, or operating a highly niche oculofacial practice, you’re facing a common challenge:
How do you rise above the noise and attract the right patients?
You need more than a marketing agency. You need a guide who understands your world.
You’re the Hero. Your Practice Deserves to Be Seen.
At Total Social Solutions, we believe your expertise deserves to be in the spotlight. You’ve built a practice that changes lives, but without strategic marketing, the people who need you won’t be able to find you.
We’ve spent almost 15 years helping plastic surgeons and aesthetic medical practices like yours grow their brand, attract qualified patients, and achieve their unique business goals.
Whether you want to increase consults, boost visibility, or sharpen your brand, we’re here to help you do it with strategy, clarity, and purpose.
Saturated Markets + Generic Marketing = Lost Opportunities
Every day, new ads flood Instagram. Every competitor’s website says the same thing. Even skilled surgeons with exceptional results get overlooked because their marketing blends in.
The problem isn’t your skills. It’s your messaging. Without a story-driven, targeted digital strategy, your practice becomes just another option instead of the obvious choice.
How Our Plastic Surgery Marketing Agency Helps You Stand Out
At Total Social Solutions, we know the terrain because we’ve been in this industry since 2011. From solo plastic surgeons to multi-location practices, we guide aesthetic professionals to make smart, strategic marketing moves that lead to real growth.
With Total Social Solutions, you don’t get one-size-fits-all marketing. You get:
Total Social Solutions attended the American Society of Ophthalmic Plastic and Reconstructive Surgery (ASOPRS) Scientific Meeting in 2024. TSS is the social media marketing provider for ASOPRS/Oculofacial Society.
- A custom strategy built around your goals
- Deep industry expertise in aesthetic medicine and surgery
- Boutique-level service from a team that knows your name and your brand
- Flexible support, whether you need a full-service partner or a specialist to fill in the gaps
How We Help Plastic Surgeons Succeed
Our services are designed to position your practice as the top choice in your market:
- Custom Website Design: Beautiful, fast, and built to convert visitors into surgical and nonsurgical consultations
- SEO: Get found by patients searching for your top procedures and services related to their aesthetic needs and goals
- Advertising: Attract high-intent leads quickly and strategically
- Social Media Management: Build trust and stay top of mind with customized posts
- Blogging and Content Strategy: Educate visitors, rank well in the search engines, and engage your audience
- Email Marketing: Nurture leads and encourage repeat visits from your current patients
- Reputation Management: Elevate your reviews and social proof with a consistent review generation system
- Marketing Consulting: For in-house teams who need a strategic partner, we can act as a consultant or a high-level fractional CMO
- Analytics and Reporting: So you always know what’s working and what isn’t
- Photo and Video Strategy: Showcase results, expertise, and practice culture in the right way, everywhere
Who We Help
General Plastic Surgeons
You offer a wide range of procedures, but trying to market everything at once makes it harder to stand out. We help you define your core services, find your audience, and position your practice around the procedures that drive your business and set you apart.
With SEO, paid ads, and compelling content, we ensure you show up where your ideal patients are looking and give them a reason to choose you.
Facial Plastic and Reconstructive Surgeons
Many patients don’t fully understand your specialty or what makes your training different from a general plastic surgeon or cosmetic provider. You need marketing that educates and builds trust.
We work with you to create clear, accurate messaging that highlights your qualifications, shows your outcomes, and helps patients and referring providers understand why they should turn to you.
Oculofacial Plastic Surgeons
You’re part of one of the most specialized, under-recognized fields in all of aesthetic medicine. Most patients have never heard of oculofacial plastic surgery, and that’s your biggest obstacle.
We help you raise awareness and build authority by creating approachable, SEO-friendly content, educational email campaigns, and strategic social media posts that explain what you do in a way patients can understand.
Let’s Grow Your Practice With Effective Plastic Surgery Marketing
Your competitors are marketing themselves loudly, even if they have less training, skill, or experience. It’s time to level the playing field and show your future patients what sets you apart.
Let’s build a custom strategy that reflects your expertise and delivers results.