This article by FierceHealthIt highlights how hospitals are using social media in new ways to promote positive patient experiences.

Nods go to the Mayo Clinic for an “inspiring” social media strategy.

Innovation kudos go to University of California San Francisco Benioff Children’s Hospital for using social media for fundraising – and for dramatically exceeding their fundraising expectations by doing so.

Leave a comment and let us know how you’re using your social media marketing…


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