Posting puppies: How to fit in and influence people

Being successful anywhere is about knowing your audience. You usually can’t walk into a five-star steakhouse in sandals and your bikini top, and you usually don’t show up to a nice conference in overalls and a baseball cap. For the same reasons, you can’t expect to be successful on social media if you don’t make […]

What’s ‘The Social 80/20’ and how can it grow your business??

You see their name on your caller ID and cringe…’what will they want this time?’ you ask yourself. Perhaps you ignore them. Eventually, you block their number or decide to take them off your contact list. You may have inadvertently become that annoying friend. That’s what your brand may be doing inadvertently if you are […]

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