The right content to post on social media

We hear the question often: “What should I post on my social media spaces?” We’ve often referenced the Social 80/20 in the past. To recap:  You should be posting at least 80% content that is fun, social, interesting, and is not a pitch for your business.  The remaining 20% may be reserved to asking for […]

Should I MENTION my products/procedures in my social media posts?

In short, sparingly. Before we expand on that, let’s think about social media, and what social media users are doing when they are reviewing their news feed posts. They aren’t shopping for products and services; they are simply catching up with friends and family! Certainly, the reason they have made a decision to connect with […]

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