Think Different: Steve Jobs Presents His Marketing Strategy to Reboot Apple

How do you make your marketing message stand out? This video depicts Steve Jobs presenting the new Apple marketing strategy to a room full of Apple employees with his “Think Different” campaign, honoring the unique people of the world… “the crazy ones,” or, as Apple calls them, “genius.” What does this marketing strategy tell us? […]

You Need Mobile Responsive Email Marketing! Here’s why:

When I read in Website Magazine‘s August 2014 article discussing how only 1% of email marketers are using mobile responsive designs in their emails exclusively, I was shocked. Aren’t we all glued to our mobile devices 24/7? Don’t we all check our emails, social media, and text every free moment we have? If we all […]

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