No BS ROI through Social Media Marketing

Facebook likes and Twitter followers don’t pay the bills. It seems absurd to even have to say this.  It seems obvious when you look at it that way, right?  However, many business owners seem to think that this is what drives success. Why?  Because many social media marketers have convinced their clients that measurable success […]

Lessons from Aesthetic Extenders Conference

Total Social Solutions was at the Aesthetic Extenders Conference in Boca Raton last week (see our booth below). Founder and owner Jake Laban gave a fantastic speech about the secret of social marketing (more on that soon).We also learned a lot from the conference.  Some good takeaways: Our business is always about making people feel […]

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